Bachelor of Business Administration in Marketing

The Walsh Bachelor of Business Administration in Marketing blends academic rigor and practical skill development to prepare you for a successful career in marketing. This comprehensive program combines marketing fundamentals and a strong business foundation with courses in accounting, advertising, communications, economics, finance, statistics, technology, and more.

95% of Walsh faculty have real-world experience that they bring into the classroom. Through our hands-on curriculum, you will understand not just how to use the knowledge and technical skills you will gain, but why they are used, which is critical to a successful career in marketing.

Whether you attend online or on ground, or in our innovative 2+2 hybrid format, you will receive personal attention from faculty in small class settings. Year-round registration lets you plan your entire academic year in advance.