B.S. in Mass Communications

As a mass communications student, you'll find a multitude of options for study in your preferred media field – television, radio, print, web, social and digital media, public relations or advertising. You've chosen a field that is constantly evolving in theory, strategy, and technology. Your classrooms and faculty are evolving, too. You'll mix classroom instruction with hands-on experience in the latest techniques and technologies. You'll be mentored by faculty, many who also work as media professionals. You'll build skills and practice your craft at award-winning campus television and radio stations, web and print publications. Practical internships provide an additional stage.

Program Highlights

• Bachelor of Science degrees offered in:
  • Creative Media Production
  • Journalism
  • Strategic Communications (Advertising/Public Relations)
• Updated and renovated HD television facilities that include two production studios, three sports venues, two production control rooms, a central equipment room, a media room, a master control center and 12 editing suites.
• Centrally-located radio (88.1FM KVSC), television (UTVS) and newspaper (University Chronicle) facilities, as well as computer and photo labs in Stewart Hall.
• Students produce live sports broadcasts through student-run Husky Productions and KVSC radio.
• Advanced software including InDesign, Photoshop and Illustrator.
• Faculty recognized for academic and professional work who encourage international travel and study to acquire a global perspective, and who contribute to textbooks and conduct timely research.
• Active student organizations with a rich tradition of excellence and awards.
• Select classes are available online.
• This discipline is also available as a minor to complement other majors.

Program Distinctions

• Top National Academy of Television Arts & Sciences (NATAS) and Broadcast Education Association awards for UTVS-TV.
• Numerous American Advertising Federation ADDY Awards awarded to advertising majors.
• Society of Professional Journalist awards for print, radio and television productions.
• One of two Minnesota schools with accreditation by Accrediting Council on Education in Journalism and Mass Communications.
• KVSC radio has a 45-years-plus history in sports and news broadcast.
• Notable alumni: Clay Matvick '96 is a sportscaster for the ABC and ESPN networks; Tina Gust '97 is vice president of business development at Minor League Baseball.

Student Organizations

• Advertising Federation of St. Cloud State (AdFed)
• KVSC-FM (University radio station)
• Public Relations Student Society of America (PRSSA)
• Society of Professional Journalists (SPJ)
• University Chronicle (Campus Newspaper)
• University Television Station (UTVS)
• National Association of Black Journalists (NABJ) (National affiliation pending)

University Facts & Statistics

• 1,100+ international students
• 1 million hours of campus, community volunteer service
• NCAA Division I men's and women's hockey teams
• $4.8 million HD TV broadcasting renovation
• 1 of 56 Higher Education Excellence in Diversity (HEED) award winners
• Top 3% of the most affordable universities in Forbes' "America's Top Colleges" ranking

Popular Careers

• Multimedia Journalist
• Anchor/Announcer/Producer
• Editor/Publisher
• Publications/Graphic/Web Design
• Advertising/Marketing
• Public relations/Media Relations
• Social Media Strategist