BACHELOR OF SCIENCE, BUSINESS ADMINISTRATION WITH A MARKETING EMPHASIS

In today’s world, businesses cannot ignore social media. They need savvy, skilled social media specialists to help them connect with people online. With the right business administration degree, you could get the job you want. By emphasizing marketing, you can prepare for a professional career, helping companies meet their social media objectives.

This business administration bachelor’s degree program is designed to help you gain entry-to mid-level employment in a wide variety of managerial occupations. This degree offers you a solid foundation in key business functions such as accounting, sales, finance, and marketing. With an emphasis on marketing, you will be prepared to apply social media technologies to meet business goals. In this degree program, you will learn about emerging technologies, using technologies for communication with internal and external stakeholders, leveraging technology for sales and marketing purposes, and driving organizational and cultural change. Why choose Stevens-Henager College? Stevens-Henager College provides the degree you need for the career you want—on your terms and your schedule. You can go to class days or evenings, whichever works best for you and get the flexibility of hybrid classroom or online1 courses. Our degree programs are career-focused, without elective courses that you do not need or want.

Skills gained:

Social media for business

Technology in marketing

Accounting

Finance

Retail marketing

Advertising principles

Operations management

Sales management

Human resource management.

Possible careers:

Retail product and services marketing

Office management

Advertising

Office administration.