B.S.B.A. in Sport Management

Prepare for a thriving career in which your business acumen and love of sports play vital roles.

Double the value of your business degree with a co-major in sport management and prepare for a career where your passion plays a vital role. Your degree from one of only a handful of NJ schools with AACSB accreditation will give you the experience to launch a successful business career. Students graduate with a business degree that provides career paths in a range of industries, plus obtain specialized knowledge in sports management that opens doors to the multi-billion dollar sport industry.

The sport management co-major prepares students for a career in one of the world's biggest businesses: the fast-growing multi-billion dollar sport industry. Students gain a competitive edge as they develop a working understanding of the critical role business plays in every facet of sports and sports-related organizations.

This dual major program leads to a Bachelor of Science in Business Administration (B.S.B.A.) degree with two majors, sport management and a second major offered by one of the five departments in the Norm Brodsky College of Business.

Engaged learning

Learning by doing. That’s the driving principle behind Engaged Learning at Rider. It’s where theory meets practice, giving you the opportunity to apply the knowledge, skills, and insights you’ve gained in the classroom to real-world situations and professional settings. Connect with like-minded individuals in the Business of Sport Club.

Start strong to make it big

Rider’s strategic location near the New York and Philadelphia metropolitan areas offers outstanding access to some of the world’s leading sports franchises, sports media, marketing organizations and more.

Recent sport-related student internships include the New York Jets, SportsNet, New York Professional Golf, Philadelphia Flyers, NFL films and the Youth Hockey Foundation.

​A sport management graduate will be able to:

• demonstrate information literacy in gathering, evaluating, and synthesizing research material related to the sport industry;
• demonstrate competence in oral and written communication;
• demonstrate the ability to apply information technology in the analysis of sport business problems;
• appraise and evaluate sports related ethical issues;
• demonstrate the ability to think critically;
• demonstrate the ability to be productive team members.

The sport management co-major is designed to give students a broad-based business education by combining it with another discipline offered by Rider's Norm Brodsky College of Business. This unique pairing provides students a deeper understanding of the legal, ethical, economic, social and managerial issues related to sports.

The business-based curriculum prepares students for diverse career opportunities in professional sports organizations, college and high school athletic administration, sports governing bodies, event and facility management, marketing firms, media organizations, and entrepreneurial ventures.

The following educational plan is provided as a sample only. Rider students who do not declare a major during their freshman year; who are in a Continuing Education Program; who change their major; or those who transfer to Rider may follow a different plan to ensure timely graduation. Each student, with guidance from his or her academic advisor, will develop a personalized educational plan.

Year 1

Fall Semester

• CBA 110 Business in Action 1
• CIS 185 Information Systems Essentials 1
• CMP 120 Seminar in Writing and Rhetoric
• MSD 105 Quantitative Methods for Business 2
• Liberal Arts Elective 4

Spring Semester

• CMP 125 Seminar in Writing and Research
• ECO 200 Principles of Macroeconomics
• MKT 200 Marketing Principles
• MSD 205 Business Statistics
• SPT 250 Introduction to the Business of Sports

Year 2

Fall Semester

• ACC 210 Introduction to Accounting
• BDA 201 Introduction to Business Analytics
• ECO 201 Principles of Microeconomics
• MGT 201 Fund Management & Organizational Behavior
• Sport Management Major Elective

Spring Semester

• ACC 220 Managerial Uses of Accounting
• CBA 236 Career Planning
• COM 290 Professional/Strategic Speech
• FIN 220 Introduction to Finance
• Liberal Arts Elective 4

Year 3

Fall Semester

• BUS 300 The Legal and Ethical Environment of Business
• CBA 212 Business Communications
• Primary Major Requirement
• Leadership Elective
• Liberal Arts Elective 4

Spring Semester

• CIS 385 Management Information Systems
• MSD 301 Operations Management
• Sport Management Major Elective
• Primary Major Requirement
• Liberal Arts Elective 4

Year 4

Fall Semester

• BUS 400 Strategic Management and Policy
• Primary Major Requirement
• Sport Management Major Elective
• Primary Major Requirement (International Business) 3
• Free Elective

Spring Semester

• SPT 450 Contemporary Issues in Sport Management
• Primary Major Requirement
• Primary Major Requirement
• Sports Management Elective (International Business) 3
• Free Elective 3

1 CIS 185 Information Systems Essentials and CBA 110 Business in Action can be taken in the Fall or Spring of Year 1.
2 Students may be required to take MSD 104 Intro to Quantitative Methods based on placement. MSD 104 counts as a 3-credit Free Elective.
3 Students are required to complete 6 credits of International Business which can be fulfilled as major courses or as Free Electives.
4 Students must take four liberal arts electives; 3 credits must be in Natural Science, 3 credits must be in Social Science, 3 credits must be in Humanities, and 3 credits can be any course offered by the College of Arts and Sciences.

With a co-major in sport management, you’ll be able to land a career where your passion for sports is the focus.

Common careers:

• Sports General Manager
• Statistician
• Inside Sales Representative
• Athletic Coach
• Athlete Development Specialist
• Athletic Director
• Contract Administrator
• Sports Agent
• Sport Lawyer
• Sports Marketing Professional