Dual bachelor's degree (Bachelor of Arts) degree in management - specialization in sports management

The specialization in sports management is an economics degree that provides students with basic management knowledge and professional skills in the field of management and control of non-profit and commercial sports and health companies. The basic business and economics as well as legal and sports science content is adapted with reference to the industry.

We train our graduates for demanding tasks in the sports, leisure and health industries. The combination of theory and practice, which is the focus of the dual study form, is particularly important.

The job description of a sports manager is as diverse as the sport itself: management of sports clubs and associations are just as potential fields of activity as the management of commercial sports facilities, sports facilities or sporting goods manufacturers. Sports management and sports marketing has become a complex and global business in which only professionally trained professionals can be successful. Studying at the FHSMP prepares you for tasks that go far beyond direct sports operations: leadership, human resources management, marketing, accounting and controlling, sports law, quality management and strategic planning.

If sport and business arouse your interest in theory and practice, you have good prerequisites for your studies. Ideally, you are active in a club or association if you want to study sports management.