International marketing involves using marketing techniques and principles on a worldwide scale. Students in this field often have the opportunity to study topics such as international promotion, strategies, global finance, government regulation, targeting and resource allocation.

France, officially the French Republic, is a unitary semi-presidential republic located mostly in Western Europe, with several overseas regions and territories.

A BSc (Bachelor of Science) is an undergraduate degree that prepares students for a career in their field of study. While the degree is often related to courses in the realm of science, students in non-science fields can also earn a BSc.